13 mai 2018 ~ 0 Commentaire

Avon Cosmetics – About

Avon Cosmetics - About rac_off-with-bg


Avon Products, Inc, called Avon, founded by David H. McConnell in 1886 is a direct selling business in beauty, family, and personal care categories. Avon had annual earnings of $5.7 billion globally in 2016.

It is the fifth-largest beauty company and, with 6.4 million agents, is the 2nd largest direct selling enterprise in the world (later Amway). Avon Products is a multi-level marketing and advertising company. The company’s CEO is Jan Zijderveld, who had been appointed to the position in February 2018.

Avon sells products in over 100 countries. Brazil is the business’s largest market, passing the USA in 2010. Avon entered the Chinese marketplace. Direct selling was outlawed in China in 1998, which compelled Avon to market only through bodily shops called Beauty Boutiques. The ban was lifted in 2001, and the firm acquired a license for direct selling in 2006.

88% of Avon’s 2013 earnings (around $10 billion) came from international markets.

Avon employs both door-to-door salespeople (« Avon ladies » mostly, as well as some men) and brochures to market its goods. The first Avon lady was Persis Foster Eames Albee. Avon operates training centres for potential representatives. Some Avon training centers have a tiny retail section with skincare products, like lotions, serums, cosmetics, and washes. Avon uses multi-level advertising to recruit sales agents, who sell beauty products, jewelry, accessories and clothes.

Buy Avon Cosmetics

Avon agents are considered a different sales agents running their own business. Some of the brand-names used by the organization include Avon, Avon Naturals, Skin-So-Soft and Mark. [citation needed] As stated by the U.S. government Avon has 5 million to 6 million sales agents operating in over 100 countries as of 2014. Avon and its subsidiaries have 40,000 to 50,000 workers, 6,000 of which are in the United States.

Avon was an early member of the U.S. Direct Selling Association, which was founded in 1910. The company left the institution in 2014, saying that the trade group was not paying enough attention to the business as a whole.

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